Twitter, Amazon team to boost ‘now commerce’
Teaming up: Amazon and Twitter.
Benny Evangelista writing for The Chronicle:
“The two tech giants said … Amazon members can automatically save items to their online shopping carts by replying to any tweet containing an Amazon product link and writing the hashtag #AmazonCart.”
And if you use that hashtag?
The ultimate word-of-mouth. Why?
Because the world can see:
“…on its website, Amazon also notes that ‘most content is public on Twitter,’ so any replies with #AmazonCart ‘will be visible to whomever you replied, to those viewing the conversation, and on your own Timeline (unless your Twitter account is set to private).'”
So, using the #AmazonCart hashtag is public.
Intended or not, becomes a public endorsement.
Not bad, if you’re a celebrity.
Perhaps one paid to tweet your purchases?
Me? If buying something, I want to do so quickly.
Two clicks, maximum.
Because an order of Omaha Steaks for clients is not viral.
Same with California wine or Oregon fruit for family.
Or Legal Sea Foods crab cakes for myself.
They reacted “meh” to the Amazon-Twitter partnership:
Amazon daily chart bearish technically: below 50, 200MAs
Twitter stock remains below its IPO low
Amazon, behind Jeff Bezos, has sweet CIA business.
In short, people in the know, trust Amazon to be in the know.
What happens when one can buy stocks with a hashtag?
Who needs TD Ameritrade, Fidelity, E-Trade?
Ten shares of Apple, please, hashtag #AmazonCart.
Just musing aloud.
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