New company, new client? Chip Heath offers tips on being decisive:
The research literature is pretty clear that instinct is reliable in situations where we have about a decade of experience in the situation. So if you’re a manager taking over a position in an organization you know well and an environment you know well, you should definitely trust your instincts.
Be aware of “confirmation bias.”
Evaluate more than one option (many do not).
Test an approach, and measure what you learn.
Finally, author Heath says to ask one question:
What would you advise your best friend to do if they were in your situation?
The Golden Rule, rules.
It’s good business.